NewsVoir
Mumbai (Maharashtra) [India], March 18: Before the titles, before the meetings, before the roles we play outside, there is home. For entrepreneur Aman Gupta, that space is his apartment high up in one of Gurgaon's sleek residential towers, shaped with care, gratitude and the people who matter most. In the latest episode of Asian Paints Where The Heart Is Season 9, viewers are welcomed into his and wife Priya Gupta's home, a space tucked amid treetops and landscaped greens that feels contemporary, personal and full of stories.
The experience begins even before stepping inside the home. Outside the apartment, a lobby installation of three framed canvases, each carrying tiny terracotta boats, Inside, this idea reappears as a striking suspended jute sculpture titled The Boat of Abundance. "Everything we have is because of boAt, so I felt it was necessary to have a boat in the home," Priya shares. Close by sits a small mandir, grounding the home's calm and gratitude.
Known for his sharp wit on India's business reality series on TV and for building one of India's most loved consumer tech brands, Aman is used to fast rooms and louder conversations. At home, however, the rhythm shifts. "This is where we slow down," he says. "Everything here is designed for how we actually live."
Planned as one open, flowing space, the living, dining and lounge areas merge effortlessly, allowing light, movement and conversation to travel freely. What appears to be a clean corner hides a cleverly integrated speaker system. The space is designed to transform effortlessly--"When you have a party here, you actually have to close the doors and this place becomes like a full party. One speaker here, one speaker there," he says,
Large windows flood the home with natural sunlight, while a palette of soft whites and muted greys sets a calm foundation. Warm wooden finishes, subtle metallic accents and abstract artworks add layers of character, creating a space that feels modern yet easy. The open layout also makes room for everyday family moments, including their youngest daughter happily riding her bicycle across the living area,.
Priya led most of the design decisions, keeping the palette understated and balanced, while Aman's personality appears in select, confident moments. Rounded furniture, soft-edged lighting and comfortable seating make the living space feel welcoming rather than styled. The living room flows into the dining area, a cosy bar and an adjoining entertainment room, where an emerald, green accent wall sets the mood. This is one of the few spaces where Aman had full creative control, and it often becomes the family's movie-watching zone.
Another space that carries Aman's stamp is his personal den, designed as his own room. While the rest of the home carries a calm, contemporary rhythm, Aman's den aka "Bollywood Room" is where his personality steps into the spotlight unfiltered, playful, and unapologetically dramatic. The walls of this room are a gallery of characters and contradictions--villains on one side, heroes on the other--"Life is like that... in between villains and heroes of life--this is what life is," he says laughing, reflecting the contradictions and choices that shape real journeys.
That sense of humour carries into the guest powder room, where a bold hand-painted tiger appears against a deep green backdrop - easily one of the most unexpected, conversation-starting corners of the home. The tiger wears aviator sunglasses much like Aman himself and holds a personal connection for him, representing strength, instinct and confidence.
"That is designed by Aman. This bathroom was hand-painted," says Priya. . Aman, meanwhile, owns the moment entirely. "The tiger, this is me," he says, grinning, before adding, "It's like my spirit animal... I'm mostly lazy, but when I have to get things done then I have to go aggressive... and just go all in." It's funny, it's bold, it's wildly distinctive and it captures the home's best quality
From this burst of character, the home flows onward into its more intimate corners--where the mood softens, the palette quietens, and family takes centre stage.The master bedroom, connected to the children's room by a short passage, reflects Aman's upbringing in a joint family, where spaces flowed easily and everyone stayed close. "I wanted that same feeling here," he says.
The children's room carries a softer, more playful energy built around what they love, not what looks perfect. "It's done all in pastels and light colours. That's how my daughter wanted it," Priya shares, adding that she specifically asked for "this dull pink, this dusty pink along with creams for her room." "She has her favourite quotes on the wall," she points out--while the layout keeps the family connected. "If we're in our room, we can see what the kids are doing here," he says, reinforcing how this home is designed to feel open, lived-in, and closely knit.
Season 9 of Asian Paints Where The Heart Is also introduces the Asian Paints Where The Heart Is Lookbook, a first for the series and a natural extension of the stories seen across these homes. For Aman and Priya's apartment, the Lookbook decodes the balance between calm, contemporary tones and the playful bursts of personality that define their space from soft neutrals and warm wooden finishes to emerald entertainment room and the striking hand-painted powder room. By translating these design choices into curated colour palettes, textures and styling cues, the Lookbook allows viewers to move beyond inspiration and discover how such layered, lived-in homes can be thoughtfully recreated in their own spaces.
Aman and Priya Gupta's Gurgaon apartment stands as a reminder that a home should be built for comfort and authenticity, not appearances. As Aman puts it, make your house for yourself and for how you want to live in it, not for others. With Season 9, Asian Paints Where The Heart Is continues to celebrate homes that reflect real people and real lives.
Catch the episode in the link below. The series is available across Asian Paints' digital platforms and on the OTT platform, JioHotstar.
Link to the episode: www.youtube.com/watch?v=R-Hfm8jEoD0
Where the Heart Is Lookbook: www.beautifulhomes.asianpaints.com/magazine/where-the-heart-is.html
About 'Asian Paints Where The Heart Is' Season 09
Asian Paints Where The Heart Is is Asian Paints' flagship home and lifestyle series that explores the deeply personal relationship people share with their homes. Now in its ninth season, the series goes beyond decor to capture how Indian homes are being shaped by emotion, identity, relationships, and everyday living.
Season 9 features Archana Puran Singh, Keerthy Suresh & Antony Thattil, Sonakshi Sinha & Zaheer Iqbal, Gautam Gambhir and Aman & Priya Gupta each opening the doors to homes that reflect who they are beyond their public personas. Through thoughtful storytelling, the series highlights how colour, texture, light, and spatial design quietly influence how people live, feel, and connect.
As a first this season, Asian Paints introduces a curated Where The Heart Is Lookbook, allowing viewers to recreate elements of homes in their own spaces. Featuring decor cues, colour inspirations, and design tips drawn from the episode, the vision board is seamlessly integrated into the viewing experience, guiding audiences to BeautifulHomes.com.
Asian Paints Where The Heart Is Season 9 is available across Asian Paints' digital platforms and OTT platform, JioHotstar.
About Asian Paints Limited
Since its founding in 1942, Asian Paints has become India's leading and Asia's second-largest paint company, with a consolidated turnover of Rs. 33,797 crores (Rs. 338 billion). It continues to uplift spaces, transcend the boundaries of colour and design, creating a positive impact in the lives of customers. The organization operates in 14 countries and has 26 paint manufacturing facilities globally, servicing consumers in over 60 countries.
Asian Paints has always been a leader in the paint industry, innovating and introducing new concepts in India like Colour Ideas, Beautiful Homes Painting Service, Colour Next, and Asian Paints Beautiful Homes Stores. Asian Paints manufactures a wide range of paints and coatings for Decorative and Industrial use and also offers specialized painting and interior decor solutions. The decorative business portfolio also includes the SmartCare range for waterproofing, WoodTech products for wood finishes, and the Adhesives range for all surfaces.
Asian Paints also offers a wide range of Home Decor products and is one of the leading players in the integrated decor space in India, offering Modular Kitchens and wardrobes, Bath Fittings and Sanitaryware, Decorative Lightings, uPVC windows and doors, Wall coverings, Furnitures, Furnishings, Rugs, etc.
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